What a Little Sense of Humor Can Do

Ludicrously frivolous product idea + sense of humor + passionate individual + YouTube = excellent two-minute break on a Friday afternoon: [youtube http://www.youtube.com/watch?v=mXYxZ6ed70E&w=560&h=315]

I don't imagine this "quick draw iPhone" innovation is going to hit a mass production tipping point any time soon.  But the video has nearly a million page views, and if this were a more universally needed product, imagine the effectiveness of this style of campaign.

Or, if you'd rather, just watch it and enjoy before you head out for the weekend.